Guest posting is one of the most effective ways to build your brand and drive traffic to your website. A single blog post can bring you more exposure, more visitors, and more leads. However, getting your article approved by a blog and posted on it can be a struggle. With so many real estate guest posting out there, competition for guest posting spots is fierce. Editors are flooded with guest post applications day in and day out. You have to work hard to get noticed among the other applicants, let alone get accepted for publication. That’s why we’re giving you this list of insider tips on how difficult guest posting can be. Read on for advice that will make your application stand out from the crowd and increase your chances of getting published.
Research is the key to successful guest posting
Before you even think about writing your guest post, you should do your research. You need to find blogs that fit your niche and match the type of content you publish. The most important part of this is finding blogs that accept guest posts. That might sound obvious, but with so many blogs online, you need to know where to look.
Be flexible with your post date
One thing that will make your application stand out is being flexible with your post date. If you plan to publish on a certain day, and that date isn’t suitable for the blog you’re guest posting for, you’re out of luck. If you can publish on any day and at any time, you’re more likely to get the post published on the blog you want. If you want to guest post on a specific blog and they give you a date range to choose from, pick the earliest date.
Make your writing shine
Your writing style is what will get you your first guest post and every guest post after that. Editors are looking for engaging and interesting content from the very first email. You have to make sure your guest post is engaging and interesting from the very first sentence. If you don’t have any experience writing for blogs, you might want to try your hand at guest posting for smaller blogs first.
There are tons of blogs with open guest post applications, so you shouldn’t have any trouble finding one. You can also check out sites like Quora and Reddit to see if they allow guest posts. These sites might not be as lucrative, but your articles will be read by a very targeted crowd.
Offer exclusive content
If you want to make your application stand out from the crowd, you can offer an editor exclusive content. This can be in the form of an interview with a big name in your industry or a guide to a popular topic. By offering an editor something that no one else can, you’re making your application impossible to ignore.
There are also ways to go about this without offering an exclusive piece of content. If you’re writing on a hot topic, you can propose an additional follow-up article addressing a different angle on the topic. By proposing two articles, you are essentially offering an exclusive piece of content without saying so.
Come prepared with ad placement rights
If you want to guest post on a blog, you’re going to have to work out a deal with the editor. You’ll probably have to put a link to their website somewhere in your article. However, you don’t want to just slap a link at the bottom of your post and call it a day. If you’re guest posting on a website with high traffic, you don’t want to link directly to your site.
You’re better off linking to your social media pages or an email subscription form. You can also choose to link to the website of your company or product. By linking to your specific pages, you get the added benefit of higher CTR from the backlinks. You can also use this as an opportunity to promote your company or products.
Guest posting is a great way to build your brand and boost your blog traffic. The best way to get accepted for guest posting is to research blogs that would be a good fit for your content. Be flexible with your post date, and make your writing shine. Offer exclusive content to make your application stand out from the crowd, and come prepared with ad placement rights.